Neill’s Homestore wasn’t very happy with our ads before I joined the team. He wanted clean modern ads. The ads being returned felt dated and with spokespeople from HGTV that wasn’t the look he wanted to present.
While speaking with the ad representative, I drew up a layout based on our discussion. The mock-up was submitted to DesignIQ with the corresponding art. Neill’s loved our fresh new approach.
Jacqueline Hudson 